Wolt Romania is launching a first-of-its-kind initiative for the company globally: transforming Tazz delivery bags, decommissioned following the spring rebranding, into brand-new backpacks and pencil cases for children in need. A total of more than 300 schoolbags were created and donated to students in Bucharest at risk of dropping out of school, as part of the first stage of a project carried out in partnership with World Vision Romania and Atelierul de Pânză.

At Atelierul de Pânză, the old Tazz bags were manually dismantled by teams that also included people with disabilities. Usable fabric pieces were carefully selected, cut, and sewn into new backpacks and pencil cases for children, which were then thoughtfully packaged.

Thanks to the partnership with World Vision Romania, the largest non-governmental organization operating in rural and vulnerable areas in the country, the backpacks and school supplies reached children in need.

The first donation took place at Secondary School No. 2 in Bucharest’s Ferentari neighborhood, where more than 300 children found their new fully equipped backpacks waiting for them on their desks in the morning.

“Our rebranding was not just about changing our name and colors, but also about reflecting on what we leave behind. We chose to see delivery bags that no longer had a mission as a resource for the future. The joy of our transformation has also become the joy of a new beginning for these children. We are proud that this rebranding process is a double success: solid for business and, just as importantly, meaningful through its social impact,” said Alin Șerban, General Manager of Wolt Romania.

“We are deeply grateful for this donation and would like to thank both Wolt Romania and the World Vision Foundation for their support. By offering over 300 fully equipped school backpacks, they didn’t just bring joy to our students — they gave them hope. Initiatives like this make a real difference in the lives of children facing financial hardship. They offer more than material help — they open the door to a better future by enabling kids to continue their education in the right conditions”, added Marian Vasile, Principal of Secondary School No. 2, Bucharest.