In 2024, Lidl contributed €2.31 billion to Romania’s economy, equivalent to 0.65% of the country’s GDP, according to a KPMG study. The retailer’s activity supported nearly 90,000 jobs nationwide, with each Lidl position generating six more across the economy.

Last year, Lidl invested €160 million in Romania, representing 2.79% of all foreign direct investment, and paid €765 million in taxes and contributions to the state budget. The company also collaborated with more than 2,200 local suppliers, spending over €2.16 billion, while exports generated through local partners reached €60 million.

“Each year, Lidl strengthens its commitment to investing in Romania. Since entering the market, we have invested around €2.6 billion, with a major economic impact equivalent to more than 4.5 million net minimum wages. Our contribution goes beyond figures—it’s about building stronger communities,” said Jose Alberto Chueca Val, CEO of Lidl Romania.

With consolidated sales of €4.9 billion in 2024, up 9% year-on-year, Lidl remains the country’s leading food retailer by revenue.